How to Create a Free Giveaway
If I’ve learned anything about blogging past three years, it’s the most important thing you can do is grow your email list. Growing your email list should be your most important tasks. Your email list should be in the top three slots of all your goals. The reason is that your email list is how you connect with your customers, as well as people that are interested in things that you have to say. Your list affects you two-fold. The first way it affects you, is it boosts your return traffic to your website. The second way that it helps you is that it gives you a way to target people that are interested in the products or services that you want to promote. It is also a way to promote affiliate services such as products or services that you use to make your own business successful. One of the most common questions I get every day is: “James, how do you grow your email list?” Well, the thing about this question is there’s not one single answer. You grow your list in several different ways, but one of the most common ways is to create a free giveaway on your website. Today I’m going to discuss how to host and create a free giveaway for your website.
So you want to create a free giveaway on your website? That’s great, but if you don’t know where to look it can be tough to get started. There are tons of services out there, where you can pay monthly to create a free giveaway and make it easy. Products like Promo Simple charges $10 a month for you to create a free giveaway on your website. They handle all of the ways that people can enter your giveaway. This can be Tweeting your post about your giveaway, signing up with their email address, following you on Facebook or a myriad of other choices. Setting it up with these services makes it easy. If you can fill out an online form, you can set up your own giveaway.
I just recently found a free option where you can create a free giveaway. This is excellent because you can just embed it on your website and start getting subscribers and promote your site. The service that I’m talking about is called Punch Tab. Punch Tab lets you create a free giveaway and lets you choose how people can interact. All you have to do is upload an image, describe the terms, select the options of how people can enter, and you’re done. Punch Tab even gives you the code that you can place inside of your website. You simply copy and paste this code into a text widget in WordPress and it can be in your sidebar in seconds. What’s also great about Punch Tab is that for free you can collect email addresses, and you can even export those email addresses to a CSV file. This allows you to import your email list into Mailchimp, Constant Contact, Vertical Response, or whatever other email marketing platform you’ve used. Many other services like Punch Tab make you pay for a premium plan in order to be able to collect email addresses.
So where do you get stuff to give away on your website?
Well that is another task altogether. If you want to give away actual products such as an iPad or a hard drive, then you will need to go to the store and purchase that yourself. Another way to acquire things to give away is to pre-purchase services that your readers would be interested in. This could be Psd to WordPress services, a 1-year membership to something extremely useful, or something closely related to your niche.
Another option is to reach out to service providers in your niche, and see if you can form a partnership. They might be willing to share a promotion with your site, so you both can share the traffic and publicity. Part of the rules of the giveaway is that to enter, each person has to like the product or service provider’s Facebook page, and to also follow you on Twitter. This is a win-win for everyone!
Create a Free Giveaway: Thoughts
It isn’t difficult to set up a free giveaway on your website. This can be a great way to promote your blog, or even your brand. It is incredibly good publicity for you, and builds customer loyalty. Are you thinking of creating a free giveaway on your site? If you have questions or thoughts on this, feel free to leave them in the comments section below.